Points of View

Propel your business operations "Straight to Digital" with Digital Associates

Enterprises’ desire to progress customer and employee engagement from physical to digital has never been more intense, and many companies have no choice but to make this shift rapidly. HFS uses the phrase “straight to digital” to refer to the concept that many organizations are actively seeking to bypass traditional levers such as outsourcing to get to their desired digital end-state. The conversation has shifted away from better, faster, and cheaper toward fundamentally rewiring operations to meet the needs of all stakeholders—customers, employees, and partners. Taking this OneOffice approach focuses on the human elements of business, but it requires increasingly intelligent technology to support these experiences.


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