Senior Analyst
Niti Jhunjhunwala is a senior analyst for HFS Research. Her coverage areas include banking and financial services and GenAI. She also regularly contributes to competitive intelligence across IT and business process services and the HFS Market Index, a quarterly report that analyses the performance and major developments of top service providers over the past quarter.
Niti joined HFS with more than six years of experience in market research. Previously, she worked with Kantar (a leading data, insights, and consulting company). Her responsibilities included leading end-to-end research studies and delivering client presentations.
She earned an MBA in finance and marketing and B.Tech degree in information technology.
Niti is based out of Kolkata, India. In her spare time, she loves reading, traveling, and going for walks. On weekends, she enjoys painting, spending time with her nephew, and binge-watching series.
July 30, 2025 An assessment of how mortgage service providers drive innovation and deliver value across three strategic horizons.
July 9, 2025 The fastest five service providers share common traits: AI-first, domain-deep, US-centric, and proprietary AI platforms.
July 9, 2025 Tariffs exposed brittle delivery models, pushing bold enterprises to automate, adapt sourcing, and build resilience.
June 30, 2025 Enterprises' GenAI success will not be decided by who writes the best prompt; instead, it will be decided by how you buy.
June 30, 2025 In the current period of macroeconomic and policy unpredictability, enterprises should move beyond tactical cost savings.
June 30, 2025 With transformation costs falling, leaders must go beyond pilots, embed GenAI across workflows, and design new business models now.
June 12, 2025 Commercial banks risk losing clients, and market relevance without persistent modernization - overhauling CX and operations.
June 5, 2025 Agentic is charging hard and fast at enterprise leaders – and they worry that support for its responsible adoption is lagging.
If you don't have an account, Register here |
With the exception of our Horizons reports, most of our research is available for free on our website. Sign up for a free account and start realizing the power of insights now.
Our premium subscription gives enterprise clients access to our complete library of proprietary research, direct access to our industry analysts, and other benefits.
Contact us at [email protected] for more information on premium access.
If you are looking for help getting in touch with someone from HFS, please click the chat button to the bottom right of your screen to start a conversation with a member of our team.
