Senior Analyst
Niti Jhunjhunwala is a senior analyst for HFS Research. Her coverage areas include banking and financial services and GenAI. She also regularly contributes to competitive intelligence across IT and business process services and the HFS Market Index, a quarterly report that analyses the performance and major developments of top service providers over the past quarter.
Niti joined HFS with more than six years of experience in market research. Previously, she worked with Kantar (a leading data, insights, and consulting company). Her responsibilities included leading end-to-end research studies and delivering client presentations.
She earned an MBA in finance and marketing and B.Tech degree in information technology.
Niti is based out of Kolkata, India. In her spare time, she loves reading, traveling, and going for walks. On weekends, she enjoys painting, spending time with her nephew, and binge-watching series.
November 12, 2025 Automation solves today’s problems but GenAI-driven reinvention defines tomorrow’s mortgage leaders.
November 4, 2025 Mortgage leaders can use this report as a strategic guide to identify top technology partners.
October 10, 2025 Enterprises are sending clear signals: investments are shifting to consolidation and efficiency-led transformation.
October 3, 2025 Enterprise growth won’t scale with headcount—Services-as-Software is your path to non-linear, AI-led outcomes.
September 30, 2025 The fastest five service providers demonstrate organic and inorganic AI investments to help enterprises realize their AI ambitions.
August 29, 2025 Enterprises must reduce custom builds and focus on business outcomes and speed. TCS Crystallus helps with pre-built accelerators.
August 19, 2025 This bank isn't dabbing in transformation. It is betting big on tech and ecosystem partner to power global growth.
August 18, 2025 Mortgage lenders are outsourcing for convenience and cost optimization, not resilience. This model must change.
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