Krupa KS

Senior Analyst

Krupa KS is a senior analyst for HFS Research. She supports the firm's research initiatives across several key categories: customer experience, retail and CPG, supply chain, and travel and hospitality. Her responsibilities include IT and business process outsourcing contracts data collection, and analysis of various service lines.

Before joining HFS, Krupa had several years of experience in business research and analysis with Excellence4U Research Services and FutureCorp Consulting. As a member of the market research team, Krupa's responsibilities involved secondary research for company profiling, industry analysis, and competitive analysis. At Excellence4U, she also worked with the technology mapping team that learned about clients' businesses and how products were used by the target audiences, which helped her clients better understand the needs of their customers.

Krupa earned a bachelor’s degree in electrical and electronics engineering from Visvesvaraya Technological University. She loves exploring new places, trekking, and reading novels.

Content By Krupa KS

Data Viewpoint

Strategic focus and right approach: Keys to driving GenAI adoption in supply chains

Companies that align Gen AI projects with realistic expectations and incremental milestones report greater satisfaction levels.

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Point of View

Should you consider Mphasis Silverline for your Salesforce implementation?

Mphasis acquired Silverline in 2023. A year later, we connect with leadership to see if the acquisition is delivering on its promise.

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Data Viewpoint

THL leaders seek strategic enablers for a customer-centric, resilient, and sustainable future

Top priorities for THL firms include new business models, ESP and data.

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Point of View

GenAI decision matrix for CPG: STOP experimenting and START implementing

HFS’ decision matrix for CPG based on analysis of leading GenAI use cases.

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Market Analysis

HFS Pulse Outlook for Travel, Hospitality and Logistics

HFS’ 2024 Pulse data and state-of-the-market summary for Travel, Hospitality and Logistics are here!

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Market Vision Paper

Navigating the labyrinth: Neo Tangent’s blueprint for collaborative supply chains

The future of supply chains pivots on customer-focused solutions, vendor collaboration, and shared business goals.

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Competitive Intelligence

EXL: Customer Experience Services Capabilities, 2024

A look at how EXL performed in the HFS Horizons: Customer Experience Service Providers, 2024

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Market Analysis

HFS Pulse Outlook for Retail and CPG

HFS’ 2024 Pulse data and state-of-the-market summary for Retail and CPG are here!

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