Research & Insights

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Point of View

Firing-as-a-Service is becoming AI’s ugliest business model; stop demanding providers to buy your business

Firing-as-a-Service is the AI-era deal model where providers buy the business upfront and cut jobs to fund it.

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Market Impact Report

The operating model tipping point

Seven unspoken truths from 302 Global 2000 executives reveal why AI's biggest barrier is the operating model, not the technology.

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Data Viewpoint

GCC leaders agree on what they deliver but are split on what they own

83% of India's GCC leaders say their center delivers measurable outcomes, but only 51% say it owns anything global.

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Take 5 Report

Reliable AI at scale requires trust engineering, not legacy QE

Learn why most enterprises run AI in production without the quality controls needed to prove it's trustworthy.

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Point of View

GBS must own AI outcomes; here’s how it can claim value

GBS has roughly two years to claim authority over AI outcomes before the functions pull the work back.

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Highlight Report

ER&D GCCs, learn to use vision AI to turn complex manufacturing data into outcomes

Vision AI can spot defects across chip manufacturing's 2,000-plus steps, and ER&D GCCs can bring it to the plant.

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Highlight Report

IBM and OpenAI are bringing frontier AI closer to the operational core

IBM's OpenAI partnership shows why enterprise AI advantage now rests on execution accountability, not model quality.

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Enterprise Asset

Operational Playbook: Care delivery CIOs must move the front office to autonomous and agentic

Diagnose your front office across eight workflows, then move it from digitization to agentic AI in stages.

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Point of View

Turn AI trust from a leap of faith into a business discipline

Enterprise confidence in AI is outrunning the proof, and the CEO now owns what happens when AI gets it wrong.

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Take 5 Report

Make Services-as-Software™ the new PE operating model for AI

AI now tops the PE value-creation agenda, and 81% of firms plan to scale it through Services-as-Software, not headcount.

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Data Viewpoint

Almost half of India’s GCCs did not add people last year, and the oldest and largest centers added fewest

47% of India's GCCs added no people last year, and the oldest, largest, and most AI-mature centers added the fewest.

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Point of View

CIOs, stop limiting AI to what your enterprise can type

Voice intelligence turns workplace conversations into context enterprise AI can use, beyond what employees type.

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