HFS RESEARCH WEBINAR | Post-event Recap

Replay: AI everywhere, results nowhere? Why customer and employee experience still matter

June 25, 2026

Artificial intelligence has become the defining enterprise technology of our time, yet many organizations continue to struggle to move beyond experimentation and isolated use cases. While AI investment continues to accelerate, lasting business value remains elusive because many organizations are layering AI onto operating models that were never designed for it.

In this webinar, Saurabh Gupta and Melissa Fersht introduced the next evolution of the HFS OneOffice operating model and explained why enterprises must rethink how work gets done in the emerging Services-as-Software™ era.

The discussion explores why AI alone will not transform an organization. Sustainable transformation requires redesigned operating models, shared accountability between business and IT, and a continued focus on customer and employee experiences. The updated HFS OneOffice framework provides a practical roadmap for organizations looking to move beyond AI pilots and build intelligent, outcome-driven enterprises.

Watch the replay + download the presentation

Key takeaways

  • AI amplifies existing strengths and weaknesses, making strong processes and governance essential.
  • The updated OneOffice framework connects people, processes, data, and AI to improve business outcomes.
  • Customer and employee experiences must evolve together.
  • Business and IT share responsibility for successful AI adoption.
  • Services-as-Software is changing how enterprise services are designed, delivered, and consumed.
  • Technology, data, process, and talent debt continue to slow AI transformation.
  • Responsible AI requires clear governance, transparency, and human oversight.
  • Organizations that redesign operating models around AI will outperform those that simply automate existing processes.

Learn more

Whether you’re modernizing operations, improving customer and employee experiences, or preparing for the Services-as-Software era, HFS can help you build the operating model needed to deliver measurable business outcomes.

Contact us to learn more about how HFS can support your AI and enterprise transformation journey.

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