VideoCast

Hot Tech | OrbitShift – How to turn signals into sales

May 20, 2026

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  • Hot Tech | OrbitShift – How to turn signals into sales
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HFS Research selected OrbitShift as a Hot Tech for its ability to turn fragmented market signals into structured opportunity shaping and pipeline execution through full-stack agentic orchestration.

In this videocast, HFS Executive Research Leader David Cushman sits down with OrbitShift co-founder and CEO Saurabh Mishra to unpack what that really means in practice. Together, they explore how sales teams are navigating an increasingly complex landscape filled with dashboards, signals, and AI tools, yet still struggle to prioritize the right opportunities at the right time.

You can listen above or watch this HFS Videocast here:

The conversation looks at how OrbitShift approaches this challenge differently, combining contextual intelligence, real-time data, and agent-driven workflows to support deal shaping and pipeline development. Saurabh also shares where automation works best, where human judgment remains critical, and how this balance is evolving as agent capabilities mature.

From pipeline impact and user experience to the future of agent-to-agent interactions, this discussion offers a grounded view of how sales models are shifting and what it takes to turn signals into meaningful outcomes.

Key points discussed:

  • What kind of data makes the biggest difference to sales conversions?
  • Where should agentic AI be deployed and where should humans remain at the helm, and how should we prepare for the rise of agent-to-agent sales?

Read the HFS Hot Tech report, titled “HFS Hot Tech: OrbitShift”, here.

You can also listen on:

 Apple Podcasts
 Spotify

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