Points of View

Essential factors for automotive engineering go-to-market success

Emerging technologies and automotive trends are having a huge impact on traditional automotive engineering firms to stay in the game. In fact, today’s car is more like a data-center on wheels; the software content in vehicles is ever-increasing and growing in sophistication and complexity. High-end cars now have about 100 million lines of code (a steep increase from about 1 million lines of code in 2000) and this will treble in the next few years.

 

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