To stay ahead of the competition and to prosper long-term, companies have to re-invent themselves from time to time. HfS Research believes that BMC Software has done just that and that the company is in excellent shape to gain significant mind and market share in the IT Service Management market through 2013 and beyond.
Once again, BMC is on the right strategic track, after the excellent move buying Remedy back in 2002, which was quickly followed by the strategic shift toward Business Service Management, a move that created and sustained big brand awareness over the years. Today, BMC has established itself as the leader in public and hybrid cloud management solutions.
Elevating the company’s profile in 2013 is a potential game changer: Making IT social – MyIT, a combination of tools and services that will bring power to the people, as a means of liberating the IT service experience of the IT end-user community. This is very timely, given the trends toward mobility and bringing your own device.
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