Executive Research Leader and Chief of Staff
Joel Martin is the executive research leader and chief of staff for enabling tech research on software development and the TMT industry practice for HFS Research.
He has nearly three decades of experience as an analyst, consultant, software product manager, and marketing professional. He is driven by a curious mind that has followed, analyzed, consulted, and implemented solutions from data networking to large ERP projects.
Joel is passionate about helping enterprises understand that applications are evolving to meet business needs rather than being a magical technology. Having worked as a marketing, product management, and business leader, he's able to help clients take a new approach to the challenges they are facing. As one senior vice president at a global bank recently said, "[Joel provided] great content, thoughtful and just the right amount of time. [Our leadership team] appreciated [his] looking at software from a different perspective – [it] got them to thinking different themselves."
Joel earned a degree in management information systems from the University of Houston and has been living and working internationally since 1997. He currently resides in Ottawa, Canada. Before HFS, Joel worked for leading companies, including Microsoft (software), TechInsights (semiconductor), Crypto4A (security), and ITRG and IDC (analyst firms), where he developed product, consulting, and marketing strategies.
Watch Joel Martin discussing about HFS Horizons – Data Modernization Services, 2023
January 3, 2024 A look at how Infosys performed in the HFS Horizons: Low-Code Services, 2023
January 3, 2024 A look at how EY performed in the HFS Horizons: Low-Code Services, 2023
December 18, 2023 Understanding tunneling, entanglement, and superposition is vital for using quantum computing to solve problems and create value.
December 15, 2023 Technology and business leaders must recognize quantum computing's key role in planning for future compute needs.
December 12, 2023 This HFS Horizons research dives into the why, what, how, and so what of the low-code capabilities of 12 services firms.
December 11, 2023 In a roundtable co-hosted by RRD, HFS brought together legal, business, and technology leaders to understand how these firms are embracing GenAI.
December 7, 2023 Modernizing data must include data’s relevance, trust, and usability to create positive customer engagements.
November 30, 2023 Service providers and advisory firms must bring partners, domain knowledge, and tools to aid customers’ data modernization journeys.
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