Phil Fersht

CEO and Chief Analyst

Phil Fersht is widely recognized as the world's leading analyst focused on reinventing business operations to exploit AI innovations and the globalization of talent. He recently coined the term "Services-as-Software" to describe the future of professional services, where people-based work is blurring with technology.

Fersht identifies change agents enabling organizations to access critical data and exploit the huge global talent base. He trademarked the term “Generative Enterprise” in 2023, articulating the pursuit of AI technologies based on Language Models to reap huge business benefits for organizations seeing to continuously generating new ideas, redefine how work gets done, and disrupt business models steeped in decades of antiquated processes and technology.

His reputation drove him to establish HFS Research in 2010, which today is one of the leading industry analyst and advisory firms and the undisputed leader in business and tech services and process technologies research.

In 2012, he authored the first analyst report on Robotic Process Automation (RPA), introducing this topic to the industry. He is widely recognized as the pioneering analyst voice that created and inspired today's RPA and process AI industry.

Fersht coined the term "OneOffice" in 2016, which describes HFS' vision for future business operations amidst the impact of cloud, automation, AI, and disruptive digital business models. OneOffice is the foundation of the hybrid (virtual-physical) workforce, where automation and AI tools augment the employee’s digital capabilities, and the workplace becomes a plug-and-play, work-from-anywhere scenario. Silos between front and back-office are collapsed into one single office, where employees are empowered and motivated by common outcomes and values.

Prior to founding HFS in 2010, Phil has held various analyst roles for Gartner (AMR) and IDC and was BPO Marketplace leader for Deloitte Consulting across the United States. Over the past 20 years, Fersht has lived and worked in Europe, North America, and Asia, where he has advised on hundreds of operations strategies, outsourcing, and global business services engagements.

He is also the author of the most widely read and acclaimed blog in the global services industry, “Horses for Sources,” which is now entering its 19th year. He regularly speaks at major industry events such as NASSCOM, ABSL, and HFS Research Summits. He has been named Analyst of the Year three times by the Institute of Industry Analyst Relations.

Content By Phil Fersht

Market Analysis

Impact of Automation and AI on Services Jobs, 2016-2022

This report examine and predicts likely impact of the most recent wave of automation on the IT Services and BPO industry.

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Point of View

The HfS Triple A Trifecta: Automation, Analytics, and Artificial Intelligence

The HfS “Triple A Trifecta” provides a clear and crisp articulation of the emerging change agents to transform business operations.

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Top 10 Report

HfS Blueprint: Digital Technology Strategy and Consultancy Services

This Blueprint report report analyses and assesses 21 providers operating in the complex Digital Technology Strategy and Consultancy.

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Point of View

The 2017 AI-Powered OneOffice Premier League Table

This report provides an assessment of the technical building blocks of AI and a ranking of the leading service providers on performance

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Top 10 Report

HfS Blueprint: IT Infra Management and Enterprise Cloud Services

The first in a series of IT Services Blueprints, this reports assesses a providers operating in the infrastructure and enterprise cloud space.

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Point of View

The Market Outlook for Robotic Process Automation

The slides for Phil Fersht's presentation at Blue Prism World 2017.

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Market Analysis

Market Index Q2 2017

This update to the HfS Market Index gives an overview of the IT and business services market performance through Q2 2017.

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Point of View

5 Things Companies Must Get Right With RPA

This report give the 5 things that companies should consider prior to choosing to use RPA.

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