Executive Research Leader
David Cushman is an executive research leader for HFS Research. He has a long-term focus on emerging technology, tracking OneOffice and OneEcosystem enablers from automation, artificial intelligence (AI), generative AI (GenAI), data and design thinking, Web3 and metaverse, process orchestration, workflow, and intelligence to quantum computing. He also leads the HFS Hot Tech program.
Experienced in startup, scale-up, and large-scale digital transformation programs, David has led digital development at the UK's fastest-growing media company, founded and grown digital consultancies across Europe, and worked with world-class companies as a director in digital strategy advisory at a Tier 1 services provider.
The author of The 10 Principles of Open Business (Palgrave Macmillan, 2014), David earned a joint honors degree in philosophy and sociology from the University of Essex.
He lives in Cambridgeshire, UK, with his wife and daughter and enjoys reading, writing, travelling, and thinking (exploration of all kinds). David embraces change and always seeks learning opportunities. But, for all that, he has been a supporter of Leeds United Football Club since he was seven years old. Some things just cannot be unlearned.
Watch David Cushman discussing about HFS Horizons: Metaverse Services Providers, 2023
March 13, 2025 Persona-led AI solutions that address urgent and specific needs of C-suite leaders promise to break through stalled adoption to inspire enterprise-wide AI
March 11, 2025 Inflection AI's new 'mixture-of-experts' model offers a path to high-performing, cost effective, enterprise scale AI.
March 3, 2025 Artificial intelligence is reshaping product development by improving cost, quality, and sustainability.
February 13, 2025 A look at how McKinsey performed in the HFS Horizons: Generative Enterprise Services, 2025
February 13, 2025 A look at how Persistent performed in the HFS Horizons: Generative Enterprise Services, 2025
February 13, 2025 A look at how PwC performed in the HFS Horizons: Generative Enterprise Services, 2025
February 13, 2025 A look at how WNS performed in the HFS Horizons: Generative Enterprise Services, 2025
February 13, 2025 A look at how Bain & Company performed in the HFS Horizons: Generative Enterprise Services, 2025
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