Executive Research Leader
David Cushman is an executive research leader for HFS Research. He has a long-term focus on emerging technology, tracking OneOffice™ and OneEcosystem™ enablers from automation, artificial intelligence (AI), generative AI (GenAI), data and design thinking, Web3 and metaverse, process orchestration, workflow, and intelligence to quantum computing. He also leads the HFS Hot Tech program.
Experienced in startup, scale-up, and large-scale digital transformation programs, David has led digital development at the UK's fastest-growing media company, founded and grown digital consultancies across Europe, and worked with world-class companies as a director in digital strategy advisory at a Tier 1 services provider.
The author of The 10 Principles of Open Business (Palgrave Macmillan, 2014), David earned a joint honors degree in philosophy and sociology from the University of Essex.
He lives in Cambridgeshire, UK, with his wife and daughter and enjoys reading, writing, travelling, and thinking (exploration of all kinds). David embraces change and always seeks learning opportunities. But, for all that, he has been a supporter of Leeds United Football Club since he was seven years old. Some things just cannot be unlearned.
Watch David Cushman discussing about HFS Horizons: Metaverse Services Providers, 2023
April 7, 2023 IDP vendor Botminds has wasted no time finding a real-world business use for generative AI.
April 6, 2023 Sitel Group’s 750-plus customers have a new name to get used to. Here's why, and the difference it is going to make.
April 5, 2023 At the London HFS Horizons Summit, we convened an expert panel to bust the metaverse bullsh*t.
March 28, 2023 This HFS Horizons report profiles 18 leading service providers and consultants offering metaverse services.
March 20, 2023 The internet of twins will deliver new operational insights - but only if we adopt new approaches to using such insights at scale.
March 16, 2023 Fujitsu is setting up a Web3 platform that can crack one of the toughest challenges of HFS’ new-value generating OneEcosystem™.
March 15, 2023 100% of enterprises say they will up spend on metaverse services over the next two years. Low code also immune from cuts.
March 9, 2023 Those suffering metaverse hesitancy should follow the money, prioritizing better EX and CX, and enhanced data with digital twins.
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