Research & Insights

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Competitive Intelligence

Accenture: Metaverse Services Capabilities, 2023

A look at how Accenture performed in the HFS Horizons: Metaverse Services Providers, 2023.

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Highlight Report

Brave marketers must lead with data to drive change

Building partnerships beyond the business with an experience-first focus is imperative for modern marketers.

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Horizons Report

HFS Horizons: Metaverse Services Providers, 2023

This HFS Horizons report profiles 18 leading service providers and consultants offering metaverse services.

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Point of View

Evolving automation to spur business services for enterprise growth and innovation

How Xerox is leveraging Workato to realize its ambition to create autonomous processes.

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Data Viewpoint

Metaverse wins for enterprise services spend as caution tightens belts

100% of enterprises say they will up spend on metaverse services over the next two years. Low code also immune from cuts.

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Highlight Report

BUXOM Cosmetics plumps for Publicis Sapient to pay more than metaverse lip service

Publicis Sapient’s metaverse pipeline is bearing fruit, evidence that CMOs are increasingly ready to dive into the metaverse.

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Point of View

CMOs and CX leaders must fight for metaverse investment or face the boot

Putting together your 2023 marketing plans without including the metaverse may be a one-way ticket to your rapid exit.

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Market Vision Paper

Publicis Sapient brings its SPEED philosophy to digital business transformation

Unlocking new sources of value through digital innovation: Publicis Sapient’s SPEED vision under CEO Nigel Vaz’s leadership.

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Highlight Report

To fast-track transformation value, enterprises must focus on the employee experience

Digital transformation programs are failing to realize the value that enterprise leaders expect. EX holds the key to improvement.

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Competitive Intelligence

Genpact: Retail and CPG Services Capabilities, 2023

A look at how Genpact performed in the HFS Horizons: Retail and CPG Service Providers, 2023

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Point of View

Unlock the data in your documents to transform processing

This market scan of 42 Intelligent Document Processing vendors identifies which covers which industries, functions, and use cases.

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Data Viewpoint

Experience strategy for the hybrid world is CX leadership’s greatest challenge

Balance both the physical and virtual worlds for brand experience.

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