Research & Insights

Explore our latest research, analysis, and thought leadership.

New from HFS

Market Impact Report

Fix the baton pass: Transitions will make or break enterprise models

Transitions are the new foundation of enterprise agility where value, trust, and transformation are built or broken.

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Highlight Report

Stop feeding AI garbage—Antworks’ Insurants helps insurers trust their data

AntWorks’ Insurants offers insurers a practical path to high-quality, AI-ready data.

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Highlight Report

Stop chasing hype, start harnessing hope, and make real headway to succeed with AI

Enterprise leaders are debating whether agentic AI is hype, hope, or something they can scale across their firms.

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Market Impact Report

The future of BPO services is Services-as-Software, turning hours into outcomes

This thought leadership will explore the enterprise's willingness to move BPO services from FTEs to a service-as-software model.

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Point of View

Sustainability leaders: Sharpen your case or soon be cast as a follower

Even the most progressive companies face a frantic catch-up with the scale and speed required of the sustainability transition.

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Market Impact Report

Five bold ambitions of future-ready BFSI GCCs

GCCs have evolved from low-cost back offices to innovation-led, strategic hubs powering global enterprise transformation.

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Highlight Report

Hitachi Digital Services bets big on Vietnam’s capabilities to drive IT-OT-ET convergence

This is Hitachi Digital Services Vietnam delivery center capabilities, and strategy in IT-OT-ET convergence with client outcomes.

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Highlight Report

Don’t write off telcos; Orange Business is showing how to reinvent for real impact

Orange Business is mid-flight in a bold transformation programme to become the next-generation telco.

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Point of View

Automation is fraught with landmines; use physical AI to avoid stepping on them

Physical AI is an effective approach for automation, avoiding glitches, for efficient implementation, and meeting the objectives.

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Point of View

Transform telco CX with agentic AI by reimagining customer engagement

The Chief Customer Experience Officer must transform telecom customer support from a service function into a growth engine.

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Horizons Report

HFS Horizons: Legacy Application Modernization Services, 2025

This report assessed 32 service providers serving their clients for legacy application modernization services across globe.

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Market Vision Paper

Your GBS model is outdated: Fix it, or risk falling behind in the AI economy

GBS must pivot to AI-first models - shifting from siloed, manual ops to unified, adaptive platforms that drive real-time outcomes.

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Point of View

GCCs are not your cost center anymore, demand AI-fueled value instead

This POV compares eight dimensions between the legacy GCC and the value operating models with industry examples.

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Highlight Report

Engineering depth alone won’t win, pair it with outcome-based partnerships

Co-innovation is no longer optional so build outcome based ecosystem or fall behind.

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Point of View

Swap your contact centers’ butts in seats for a new CX OS

The contact center is being redefined. Services-as-Software™ is breaking the old agent model and transforming the future of CX.

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Data Viewpoint

The trajectory of trust shapes revenue, making trust a financial imperative

Pharmas must make “rebuilding trust” a core KPI to turn scientific innovation into sustainable business outcomes.

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Point of View

Bank CXOs, stop the enterprise-debt bleed and plug the drain now

Bank CXOs must measure enterprise debt rigorously.

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Highlight Report

Institutional complexity is killing your growth; here’s how to fight back

Xceedance helps insurers break the cost–complexity curve through digital intelligence and human expertise.

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Data Viewpoint

The telco to newco shift is happening, but success depends on securing the basics

This DVP is about the shift from telco to newco supported by a graphic which is present in the telecom horizon.

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Market Impact Report

Turn your collection risks into opportunities with digital precision and empathy

Lenders should connect smarter with digital precision and empathetic outreach for stronger recoveries and CX.

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