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More HFS Artificial Intelligence Research

Highlight Report

CMOs, forget prompt engineering—adopt personality engineering

AI agents will be the emotional interface between brand and customers, an interface CMOs must own with 'personality engineering'.

Market Impact Report

Go all-in on 6G to unlock AI’s full potential

Telco leaders are strategizing on 6G roll-outs but fear the challenges of 5G. 6G is about AI, don’t pass up the opportunity.

Point of View

Make agentic AI your next competitive edge to unlock new value in manufacturing

Manufacturers must leverage the agentic AI-led automation to create autonomous factories; otherwise, you will lag the competition.

Highlight Report

Adapt for AI-powered people or lose the battle for talent

Leaders must adapt their enterprises to welcome and reward AI-powered people—or become talent’s last resort.

Challenger Series

HFS Challenger: Enterprise Minds

Enterprise Minds (EM), Inc., is named an HFS Challenger for its innovation-led approach to legacy service models.

Data Viewpoint

Data debt can cripple an enterprise, and Agentic AI is the solution

Agentic AI, with its ability to autonomously perceive, reason, and act, is a helpful tool for data modernization and governance.

Market Impact Report

The Zero Office: Reinventing the banking back office as a growth engine

This report with Iron Mountain aims to understand whether BFSI organizations are ready to face disruption or become irrelevant.

Point of View

Stop falling for ‘agentic-washing’ and demand proof before purchase

Most vendor offerings are mislabeled as ‘agentic AI’, creating unrealistic expectations and hype.

Market Impact Report

Crack the AI scaling wall and redefine business success via Services-as-Software

The journey toward an AI-empowered, agile enterprise is challenging but underway in organizations across sectors.

Point of View

Embed forward deployment engineers to stop shadow AI killing SDLC

AI is accelerating shadow IT as business users build concepts into apps. IT needs representation. FDE may be the answer.

Point of View

Enterprises must prepare urgently as AI will flip the tax and audit models soon

AI will have a major impact on the way services are delivered. HFS researched the effect of AI on tax and audit services.

Highlight Report

Bust out of pilot purgatory with proprietary agentic platforms

CIOs and CTOs must choose between open and closed approaches to build and orchestrate AI agents for value.

Data Viewpoint

Lead the charge as the cybersecurity ecosystem evolves with business needs

This report sheds light on how client risks and demands drive innovation in the evolving cybersecurity landscape.

Highlight Report

Forget band-aid fixes-use AI as a catalyst to reimagine the business

Enterprises subscribe to the notion of "AI as a catalyst to reimagine the business" stall in experimentation instead of scaling.

Hot Tech

HFS Hot Tech: KnowledgeLake

A successful pivot from traditional IDP to agentic-driven workflow automation.

Point of View

Make responsible and ethical AI non-negotiable in BFS

For BFS leaders, responsible AI must be the price of admission, not a bonus feature, when choosing a tech or services partner.

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Our Artificial Intelligence Practice Leaders

Tom Reuner,
Executive Research Leader

Tom Reuner is an Executive Research Leader at HFS. Tom is responsible for managing the HFS IT Services practice with coverage areas including cloud native, application modernization, and quality assurance. Furthermore, Tom covers the emerging ecosystems of ServiceNow, Salesforce, and Pega. Learn more about Tom.

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David Cushman,
Executive Research Leader

David leads our Emerging Technology Practice, tracking OneOffice™ enablers from automation and AI, data and design thinking, integration, process orchestration, workflow, and intelligence. He is deeply engaged in research into business value delivered by SaaS, and he leads our HFS Hot Vendors program. Learn more about David.

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